Have you tapped into your full potential?  I am sure that I have not and I plan on doing the little things over the next few months to continue to grow and become a better entrepreneur.

I have to be honest, it has been a while since I have been in the real estate investment game.  But just as many of you reading this right now, I am working towards closing a deal soon and putting some much needed money in my wallet.

I will tell you more about my story over the next couple of days but in the mean time, I want you to check out a video from a few people who I look up to and respect.

They are Tony Robbins, Frank Kern and John Reese.  These three people are legends in their respective fields and they sat down to talk about potential.  They see a problem with so many folks who buy good information to make money, and then fail over and over again.

This is a big problem in the real estate investment community as well as the Internet marketing community (my main area of business).

This is a very powerful video that I have already watched several times since its release last week and I plan on watching it several more times before they take it down (although I am not sure when that will be).

Watch The Video!!!

Cheers,

Ross Treakle

http://SIMSandthePLF.com

I am not going to write a lot today for a few reasons.

1. I am most definitely not the expert on the topic!

The guys who are the experts have created a 60 minute video outlining the PLF or Property Launch Formula with ideas and insights into how you can sell any home for top dollar in any market across the US!

2. I can’t come close to speaking on the topic as an expert so why try!

As I said in #1, Greg Clement and Jeff Walker are experts in their respective fields.  They have joined togetehr to create something amazing and there is no reason why you should lsiten to me about what they have created, you need to check it out for yourself!

http://SIMSandthePLF.com

Cheers,

~ Ross Treakle

The audio is not the highest quality but I think you will still enjoy the “Tip from Andy”…and be sure to join Andy Heller and myself tomorrow night, Wednesday July 29th, at 900pm Eastern (6:00pm Pcific) by registering below!

https://www2.gotomeeting.com/register/156303699

Cheers,

~ Ross Treakle

http://RuleTwitter.com

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Today I have three different twitter tips and/or tricks for you!

A little basics before I let you in on the twitter tips and tricks…

If you are using twitter and social media to drive traffic and to make money then the more followers you have, the more money you will make (If done correctly).

To grow your followers on twitter there is a basic rule to follow…the more people you follow, the more followers you will get in return.

There are lots of programs available that will allow you to auto-follow folks, but I prefer to do this on my own so I can follow two rules (two tricks).

Rule #1: Only follow people on twitter who have uploaded a profile image

Rule #2: NEVER follow someone who has a locked profile

I adhere to both of these rules because they lend themselves to the same result.  Someone who does not have an image profile is unlikely to be an active twitter user and thus, they will not follow you in return.  And a locked profile, it is very likely that they will not follow you back either because they are not interested in sharing their tweets with outsiders.

You can get all of this from the video above.  At this point in the video, I begin talking about Perry Belcher and Ryan Deiss.  These two guys are dominating social media.  I think Perry is making something along the lines of $100K a month on social media!  These two are the absolute kings of social media and one way that they dominate is by ruling twitter…Perry has over 100K followers!

The two guys are launching there Social Media Matrix System today at noon EST and you can check it out by going to http://RuleTwitter.com.

My final Twitter Tip and Trick is to follow all of the industry leaders in your industry.  OK, I know this sounds basic and DUH but stick with me.  About every week or so, go un-follow and then re-follow the same experts!  This will allow you to appear in the first few pages of their followers list and thus get more people following you in order to grow their own followers!  You are going to get a lot more followers using this method than you would if you were buried 20 pages or even 100 pages deep in someones followers list!

I am not the expert on these twitter tips and tricks, but I do think I am doing pretty well and that is in thanks to the real experts like Perry Belcher and Ryan Deiss.  If you are into social media and/or twitter, I highly suggest checking their stuff out at

http://RuleTwitter.com

Cheers,

~ Ross Treakle

Over the past few days there has been a lot of buzz about a new social media program coming out from Ryan Deiss and Perry Belcher.  I must admit to being pretty new to all of this social media stuff but I had already started some of the tricks in their training videos before watching them.

And before the release of their 3 steps to monetizing social media release, I had started thinking about something…

Which is more effective…sending direct affiliate links on twitter OR sending a link to you blog where you have a review?

You are reading this because you got a link to this blog from twitter, but I do not think the answer is that simple.

Lets take a look at both scenarios and the positives and negatives of each.

Direct Affiliate Link

Pros: you will get more clicks through your affiliate link.  When using this method, use basic marketing principles and try to come up with a headline type of post followed by your affiliate link.  I have not tested but there would be no harm in using a masked affiliate link as it would likely only increase response.

Cons: very easy to alienate your followers by promoting either a squeeze page or sales letter.  You will quickly lose followers and those who still follow may not pay as close attention to your posts.

Blog Post

Pros: will likely have more readers of your blog post than those who click the direct affiliate link but have fewer who click the link in your blog (I know…that is a con).  The folks who do click the affiliate link will be more prepared for the offer because your blog post should pre-sell them to take whatever action is required.  You have the ability to impart some knowledge and education.  If you continue this pattern, you will likely see more long term growth than using a direct affiliate link.

Cons: less clicks through your affiliate link (maybe).

Overview…I honestly do not have a problem using a mixture of both!  And even though Perry Belcher says to never tweet a sales or squeeze page, I have watched him do the same thing! I think there is a time and place for both although I must agree that an overall business strategy of driving traffic to a blog is a much better, sustainable business model.

And don’t forget, you can do the same thing with a YouTube video!  My flip video recently busted but bet I will be getting a new camera in the next few days!

After all, that is part of Perry Belcher’s strategy.  He says to use FaceBook to promote your blog and twitter to promote your YouTube videos.  I am going to use twitter to promote both the video and the blog…why not!

Either way you break it down, Perry Belcher and Ryan Deiss are onto a good social media strategy that can not only help to grow your business but also add some dollar signs to your bottom line.

Check out their new PDF

Cheers,

~ Ross Treakle

The other day I was looking through my emails of which I get a few hundred per day (and probably waste a good hour browsing) and came across an email promoting this twitter and social media guide.

Before you hit the back button, read the next paragraph (and I promise to answer the Einstein reference before I finish)…

After watching the first two training videos (which are awesome) I realized that I had already started to follow the techniques described with my two twitter accounts and have started to make a little money in only a few short weeks.  What I realized was that the videos will ramp up my earnings and progress me even further along in social media, and that is just the FREE stuff!

Watch The Videos!!!

One of the concepts was tying in your blog to every social media platform you use.  And how did you find out about this blog post…through twitter most likely!

I am not using all of the tricks and techniques that this “guru” shared in his free videos, but you can bet your ass that I am going to start to grow out my social media presence!

I am sure that every Internet marketer and there brother have been promoting this social media matrix report thingy and they will all probably be offering all sorts of bonuses to people who buy through there link…I really have no bonuses to offer, but I feel like I gotta tell you about this free material.

You are obviously a twitter user and I am guessing that you may have a blog (you can get one from WordPress for free)…so this content is most likely something you should be watching.

Get The Free Videos!

About the title of this blog post…”Albert Einstein”.  the “guru” in the video is wearing a shirt with an Einstein quote that may just be one of the most inspirational and real quotes I have heard in a long time…

“Imagination is more important the knowledge” ~Albert Einstein

Cheers,

~Ross Treakle

P.S. after you watch the free videos, would you come back here and leave me your thoughts?  I would really like to start a social media dialogue because it is one of my favorite new topics…

Step 1: Watch the video above of Congresswoman Maxine Waters

Step 2: Read Blog Post

Holy COW!  I cannot believe how badly some of those banks treated a Congresswoman…even after they knew who she was!

If this is any sign of how the average Joe (or Jane) are treated when calling in to inquire about a loan mod, there is no chance that anything will ever get done!

I was directed to this video after listening to the intro audio provided by Bob Diamond and the Diamond Law Center.  Yes, even I signed up to be a legal assistant after last Wednesday night’s webinar!

The question came up…How do you answer the question from the homeowner if they say they want to attempt the loan mod themselves?

Bob’s answer was to first direct them to the Maxine Waters video and then tell them to go ahead and give it a shot.  Just keep your name and the Diamond Law Center phone number on hand in case things did not go as smoothly as desired.  From Bob’s many years of experience as an attorney and head of the Diamond Law Center which specializes in loan modifications, you will get a call back in 2-3 weeks!

The Dimaond Law Center is there for this exact reason, they specialize in helping homeowners stay in their homes through Loan Modifications!

And as real estate investors (seasoned or newbie), you will undoubtedly deal with homeowners who would like to stay in their homes and are perfect candidates for a loan modification!

If you are a seasoned investor, you should immediately see the power of being able to offer such a service and get paid to do so.

If you are a new investor, don’t worry, Bob Diamond and his team provide you with all of the right tools in order to find homeowners in your area who would make perfect clients.

But don’t take my word on all of this, you need to listen to the oracle himself!  All you have to do is register AND attend the webinar with Bob Diamond Wednesday night, June 17th, at 9:00pm Eastern (6:00pm Pacific).

Register NOW!!!

(click the link above)

Cheers,

~ Ross Treakle

The other day I was reading in a book how direct mail was loosing its power.  The argument is quite simple…you receive ten times as much direct mail today than you did ten years ago.  I must say that the numbers are probably made up and complete bull, but they are not far from the truth!

Direct mail is a tough game to crack.  Not only are you fighting just to get recognized and not tossed in the can, but you are also fighting to get chosen over your competition who are using the same techniques and often the same mailers as yourself!

Let me make one thing extremely clear to you…Direct Mail still works!  As long as you do things to set yourself apart which is exactly what I have found for you in the REIM Letter Series!

I highly recommend investing in these direct mail pieces.  I have seen direct mail go terribly wrong and I have seen it work so effectively that even with the wrong phone number (oops) on the piece, the customer still found the business and offered to sell their home!

Which category do you think these fall under?

Check it out!!!

And one more thing…they send you the mailings in word and text format which means that you can upload your contacts into excel and run a mail merge!  No reason to type everything out!

Cheers,

~ Ross Treakle

I have been an entrepreneur for a few years now and the one thing that I have determine3d is that you should always expect the worst.  When going into any business, you should always have a plan in case things go terribly wrong.

The worst case scenario is not always the one that pans out, but it is good to have something to fall back on in case that does happen.  I have been involved in countless business ventures that have failed.  But I have also been involved in a few that have been huge successes.  I would add that the biggest lessons learned always come from the failures.

The failures and the worst case scenarios are what lead you to the next project.  My business is ever evolving…on a day by day basis!  It is those who adapt and change with the times that will see success.  Not every project is going to be a home-run, not every property is going to make you money, but the perseverance is what will lead you on that path.

I am working on a project currently that he developed into something we are now seeking VC money to complete.  if you had asked me a few years back, this project would not have been anywhere on my radar.  Hec, if you would have asked me a few months back, the direction in which things were progressing is a lot different than it is now.

Whatever your dreams, whatever your desires….Don’t give up, don’t ever give up.

If you were to ask any successful business person, I would guess that 9 out of 10 failed at a few businesses before falling backwards into their present gig.

Hell, this blog was meant to be a source that I posted to multiple times per week…but life and business got in the way.  I was supposed to always write about real estate investing, this post has nothing to do with that!  It is more of my rambling thoughts!

Hell, lets make it pertain to real estate…at your next real estate investment club meeting, go around and ask everyone there who is ACTIVE in real estate investing how they fund their deals…

I bet you will find a majority of them are using private money…My buddy Patrick Riddle asked this question at his local club, watch the video for results:

My Gift To You

Cheers,

~ Ross Treakle

Unless you have been living under a rock, you know that foreclosures are at an all time high in today’s market. And with the increased number has come along several different models of foreclosure investing which all follow the same principles.

You have DC Fawcett and his recent launch of VSSI blueprints and DVD course. You have Nathan Jurewizc of Short Sale Riches and you have some of the old school folks like Jeff Kaller and my brother Graham Treakle. (if you want more info about Grahams program which they teach you to run through a law firm, please just contact me).

The model is basically this…

1. Get Realtors to send you over high dollar properties
2. Contact the listing agents and tell them you will negotiate their short sales for them
3. Gather paperwork from seller to begin negotiation
4. Negotiate
5. Sell
6. Get paid!!!

Depending on which system you follow, there are some variations when it comes to the latter steps of the process. The reason why I wanted to share this with you is because if you are doing short sales or are thinking about adapting short sales as your investment vehicle, this is the process you need to learn.

I have been around foreclosures and short sales for a long time because my brother is a national educator. The fact is that this model is the best shorty sale investing model I have ever witnessed. The potential profits are HUGE. The marketing costs are zero.

I do not want to pretend like I know as much as any of these educators…and I am not an attorney so you should check with one in your area before doing any type of investing. But I do want to encourage you to take advantage of these resources. The system is crazy simple to follow and is the easiest foreclosure investing model I have ever seen.

If you want more info or are interested in this investment strategy, please feel free to contact me…you can even just write a reply on this blog thread…

Cheers,

Ross Treakle